With this article we like to present you a design house from Germany. Sasse-Design was founded in 2001 by fashion designer Melanie Wedemeier. After her training as a tailor and studies of fashion design in Hamburg, Melanie worked at a fashion magazine in Hamburg. |
Finally the interest in her own design skills was bigger and so a year later she designed her first own collection to offer it in an onlineshop. This got a lot of attention and was mentioned among other things also in the fashion newspaper 'Joy'.
The company opened its own shop at Calenberger Strasse in Hannover. Since then, customized customer requirements have been implemented. Soon many fashion shows, mostly in cooperation with 'Neue Presse Hannover', were part of this.
The company opened its own shop at Calenberger Strasse in Hannover. Since then, customized customer requirements have been implemented. Soon many fashion shows, mostly in cooperation with 'Neue Presse Hannover', were part of this.
Of course there are many orders for festive occasions. For the opera ball, German athletes' ball, various moderator equipment, Salzburg Festival, Bayreuth Festival, German press ball and even the Oscar in Los Angeles.
The team is supplemented by apprentices and fashion assistants. Commissioned work for VW, Sparkasse, an international orchestra or a paper fashion show for Mondi from Munich, are also included. But the heart still strikes for our own shootings, in which we can let our creativity run free.
This year Sasse-Design celebrates its 15th anniversary. Congratulations to Melanie Wedemeier and Sasse-Design to this anniversary.
The team is supplemented by apprentices and fashion assistants. Commissioned work for VW, Sparkasse, an international orchestra or a paper fashion show for Mondi from Munich, are also included. But the heart still strikes for our own shootings, in which we can let our creativity run free.
This year Sasse-Design celebrates its 15th anniversary. Congratulations to Melanie Wedemeier and Sasse-Design to this anniversary.
We are proud to have got the possibility for an interview with the founder and owner of Sasse-Design, Melanie Wedemeier. Our fashion editor Briana DeShields had several questions for her:
Can you tell me a little about yourself?
I am 42years old and live in Hanover/Germany. A nice city in northern Germany.
I finished a professional training in tailoring first, and then studied Fashion-Design in Hamburg.
I also worked for a year for a well-known print fashion magazine in Hamburg. I live in the center of Hanover and like clubbing and meet up with friends.
Can you tell me a little more about Sasse-Design?
I founded my brand Sasse-Design in 2001. We design and manufacture all kinds of clothes on the requirements of our customers. E.g. wedding-dresses, dresses for graduation balls and business-outfits.
We already dressed event and TV moderators, designed and manufactured dresses for the Bayreuther Festival, Salzburger Festival, Bundespresseball and “Ball des deutschen Sports”.
Can you tell me a little about yourself?
I am 42years old and live in Hanover/Germany. A nice city in northern Germany.
I finished a professional training in tailoring first, and then studied Fashion-Design in Hamburg.
I also worked for a year for a well-known print fashion magazine in Hamburg. I live in the center of Hanover and like clubbing and meet up with friends.
Can you tell me a little more about Sasse-Design?
I founded my brand Sasse-Design in 2001. We design and manufacture all kinds of clothes on the requirements of our customers. E.g. wedding-dresses, dresses for graduation balls and business-outfits.
We already dressed event and TV moderators, designed and manufactured dresses for the Bayreuther Festival, Salzburger Festival, Bundespresseball and “Ball des deutschen Sports”.
Do your friends and family support your career choices?
My family supported me during my training and with the opening of my business.
If you could style one celeb, who would it be?
And what would you put them in?
Every character in a Tim Burton movie! I love all Tim Burton movies, they are very stylish with well dressed actors.
Have you faced any challenges?
Most challenging part is to have enough time for daily business and creative work as well.
How did you overcome those challenges?
From time to time I work at the weekends as well. The dresses and photographs which you can see are done in my “spare-time”, while my store is closed to the public. ;-)
What would you tell people who are facing similar battles?
If you work as a creative, take your time to be inspired by art, music and theaters/movies. Then transform your ideas in something which people love. You do not have to work, if you love what you do.
How many shows have you been in?
We are doing many shows in a year. I forgot to count them. Besides, we also are doing a lot of fashion-shows on big events which are organized by the press.
Any new lines or exciting news you would like to share?
Sasse-Design celebrates its 15th anniversary this year. We are planning a big fashion show for all our clients.
My family supported me during my training and with the opening of my business.
If you could style one celeb, who would it be?
And what would you put them in?
Every character in a Tim Burton movie! I love all Tim Burton movies, they are very stylish with well dressed actors.
Have you faced any challenges?
Most challenging part is to have enough time for daily business and creative work as well.
How did you overcome those challenges?
From time to time I work at the weekends as well. The dresses and photographs which you can see are done in my “spare-time”, while my store is closed to the public. ;-)
What would you tell people who are facing similar battles?
If you work as a creative, take your time to be inspired by art, music and theaters/movies. Then transform your ideas in something which people love. You do not have to work, if you love what you do.
How many shows have you been in?
We are doing many shows in a year. I forgot to count them. Besides, we also are doing a lot of fashion-shows on big events which are organized by the press.
Any new lines or exciting news you would like to share?
Sasse-Design celebrates its 15th anniversary this year. We are planning a big fashion show for all our clients.
What sets your designs apart?
Elegance, every woman shall look elegant and self-confident.
We are working with high quality fabrics, only. The manufacturing is done directly within our store.
What has been a highlight in your career?
A dress for the Oscar award ceremony.
Where do you see yourself in 5 years?
I will design clothes for movies and sell collections which are presented at the Berlin Fashion-Week.
Do you ever travel to the states?
I already visited my uncle in Seattle. I like the amazing scenery of Seattle.
Next time, I would like to visit New York. New York must be an inspiring city.
Where are you located and where can we find the designs?
Where can we find you on social media? My store is located in the center of Hannover. For all inquiries just contact me via mail: [email protected]
Interview by Briana DeShields, fashion editor of Streetfashion MagZZine